“Ingrained into British culture”

The Brits are well-known for their love of beer, and in particular real ale (or as many people call it ‘proper beer’), which dates back centuries, and was probably being brewed and enjoyed even before the first Roman set foot on British soil.

As the art of brewing developed during the Middle Ages, with hops being added to the established ale recipe in place of herbs, so did the culture of beer, with taverns springing up on practically every street to cater for the demand.

Without the assurances of modern plumbing and sanitation, water in these times could not be guaranteed to be drinkable as it is today. Small beer, a type of beer with an alcohol percentage of less than one percent, became a healthy alternative to water, and was often consumed with every meal, even by children.

In the 19th Century, as industrialisation and increasingly modern methods saw porters, lagers and other variations on the classic formula emerge, so Brits’ tastes developed, but the dedication to beer remained steadfast – if only because the weather in Britain has always made it bloody difficult to make wine here.

Closely linked to the British institution that is the pub, beer is celebrated as a social drink, bringing communities together and often used as a sort of informal currency between friends; the promise of “I’ll buy you a pint” being both a favour and a reward.

The pint itself is also an example of Brits’ stubborn dedication to the Imperial measurement system, and is an ideal quantity of tipple to enjoy while relaxing, chatting or playing cards or darts.

Beer is ingrained into British culture, and Strong House Brewery is proud to be a part of this continuing heritage, while aiming to extend the reach of British beer further and help write the next chapter in its history.


“Ideal for almost every situation”

Urban Power

Brewed with city-dwellers in mind, it’s a beer that doesn’t mess about, because frankly, who has the time? Full on taste, easy on the eye and reassuringly no-nonsense at 4.5% ABV, Urban Power is a modern beer to suit people who just want to get on.

Light golden, full bodied and with less of a bitter edge than you might expect from a real ale, it’s ideal for almost every situation, because you never know what situation you might find yourself in.


At home in the big city, Urban is a well-built, 4.5% beer in a small bottle. Handily compact to fit in with a busy night out, modern drinkers in search of a delicious, dependable ale should select Urban.

Whether in a bar, a pub or at a party, Urban sets the scene with its striking taste and appearance, but is a different beast entirely compared to its big brother Urban Power. It’s proof that good things come in small packages.

Strong House Brewery encourages all its customers to drink responsibly.